About Ruff Life - Pet Food Store in Lombard & Elmhurst, Illinois 

We at Ruff Life embody the belief that your pets are your family, and just like your family, your pets deserve the best possible nutrition available. Feeding your family and your pets REAL food and natural treats for dogs and cats is the cornerstone of our philosophy.

Why Choose Ruff Life for Natural Pet Food, Treats, and Supplies?

We put your pet's health at the forefront of every single purchasing decision. We thoroughly investigate the brands and products that we carry, and we don't sell any food or treats that contain wheat, corn, or by-products. Period. To further control the quality of products in our store, we do not carry any food or treats made in China. We also provide the highest quality toys, leashes, and collars. As members of the Elmhurst and Lombard communities, we aim to make a positive impact by providing the highest quality products and services possible.

Our business is family-owned and operated, and we place customer relationships at the forefront of our business model. We'll go above and beyond to ensure that you get the quality products your pet needs – because we genuinely care!

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Ruff Life Through the Years

Over the years, having animals with some medical issues drove us to learn and explore the pet food industry. What we found from a nutrition standpoint allowed us to make better choices for our pets. We were driving all over the place to purchase the best and healthiest products for our animals. One day it hit us - we needed to share our knowledge to help those who were having issues with their animals too.

Our Humble Beginnings

Ruff Life was established in 2014 as a small, locally owned and operated health food store for dogs. We opened in Elmhurst in order to help dog owners sort through information and misinformation concerning nutrition for their pets, with a large focus on dogs with allergies and health issues. We opened the store with the promise that our products would not contain corn, wheat, or soy. In that statement, we include not only pet foods but treats as well — unlike other stores. In late 2014, we expanded our brand promise into cat nutrition.

Busting at the Seams

In early 2016, our little 650 square foot shop was busting at the seams. We needed more space, so we moved two doors down — and doubled our size! It was a glorious day. We were able to add so many things that we had always wanted but were never able to because we didn't have the space. We expanded our pet food lines, our treat lines, our toy selection, and even fashion items. We thought we would never outgrow this space. Wow, we were wrong.

Where Are We Now?

In early 2017, we decided to open a second pet food store in Lombard. This one is even bigger than our new Elmhurst shop! We are so excited to be able to serve the local Lombard community in the same way we've been serving Elmhurst since 2014.


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Meet Team Diederich

For a long time, we have referred to ourselves as Team Diederich. Now that we own and operate a family business, it couldn’t be more appropriate.


lombard treats for dogsMeet Bradley

He’s our 5-year-old Shih Tzu. He is the C.A.O. of Ruff Life, or Chief Adoption Officer. He takes his job very seriously. There’s nothing he loves more than seeing his friends adopted into loving homes. And treats. He loves treats.

Meet Lucy

We adopted her from an abusive home. She is not without issues, but she is perfect to us!! She was our inspiration to open Ruff Life. We made a difference in her life, and she made a huge impact on ours. We hope to help other families adopt as we did!

lombard natural pet treatsMeet Beatrice

Beatrice is the newest addition to the Ruff Life team.  She came to us through adoption from Second City Canine Rescue. She was an owner surrender from Alabama and was in need of help for her serious skin and allergy issues.  We adopted her in August of 2016, and she continues to make strides by simply consuming REAL food and building up her immune system.  She is a fantastic dog, and we are forever grateful that we are able to give her a forever home.

Community Involvement 

At Ruff Life, we are incredibly involved with our communities. We attend numerous events, contribute to many wonderful causes, and donate items to several rescues and shelters. However, the most fulfilling thing we participate in is helping kids with special needs. We have partnered with schools such as York High School and Elmhurst College to provide a work site for special needs students. Five days a week we can have as many as three students in the store a day doing tasks such as stocking shelves, rotating products, working with pricing, ringing a register, or just having a great time with our amazing customers. We even carry a treat line called Uniquely Pawfect, which was created to show that young people on the autism spectrum can succeed.

What does the future hold? Ruff Life plans to continue serving our cherished communities with quality products, service, and advice! We would love to hear your suggestions and comments! Don't hesitate to reach out!

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“Awesome new store. I feel like they really care about what you're feeding your pet and give great explanation to why they recommend each product. Surprisingly good prices too!”


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“Love this place. I get all my dog’s stuff from here. The owner is extremely knowledgeable about what your pet needs. He has recommended products for us that really works. Support Elmhurst by getting all your pet needs here.”


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“I love this store! It's a quaint little place owned by a nice young couple. They have anything we need for our dogs and I love to support local business. Come try it!”


“The shop has a great selection of high quality food, toys and great friendly staff. They are the only place to have big dino toys.”


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